Nexxus, a leader in salon-quality products, has advanced one of its top-selling collections, Color Assure, by incorporating learnings from science and nature. The brand has introduced new products with a refreshed look to help extend color vibrancy for longer.
After using Proteomics studies to examine hair damage at the molecular level, Nexxus scientists found that the main cause of color loss and dullness occurs the moment hair is colored. To address this, they have developed a unique PROTEINFUSION blend infused with Elastin Protein and Quinoa, along with other ingredients, to create Color Assure formulas that result in long-lasting color vibrancy for up to 40 washes.
In addition to the updated look, Nexxus is expanding the Color Assure range to include new formats, making it easier for people to maintain vibrant color for longer. The range will include a shampoo, conditioner, cleansing conditioner, purple shampoo for blonde and silver shades, and a deep treatment masque.
Nexxus understands that hair is composed of around 90% proteins, which is why the brand uses advanced scientific methods to identify the protein needs of each hair type. Customized formulas, with proteins, are then created to revitalize hair.
The Nexxus Hair Color Assure Conditioner for Colored Treated Hair with ProteinFusion, Color Conditioner, features the exclusive PROTEINFUSION blend with Elastin Protein and Quinoa. This conditioner helps protect essential proteins within the hair fiber while enhancing its vibrancy. For best results, use it with the Color Assure Shampoo.
This color-safe conditioner for colored hair helps moisturize and enhance the vibrancy of colored hair. The Nexxus H4 Complex visibly heals signs of hair damage, restoring strength, elasticity, shine, and moisture to deliver a salon-quality experience at home.
The Nexxus Color Assure hair conditioner creates an invisible defensive layer to protect essential proteins within the hair fiber, helping hair look smooth and soft while maintaining color. As a salon-quality color-protecting conditioner, Nexxus products are born in salons and perfected by science, using high-performing technology and precious ingredients.
product information:
Attribute | Value | ||||
---|---|---|---|---|---|
is_discontinued_by_manufacturer | No | ||||
product_dimensions | 3 x 3 x 9 inches; 13.5 ounces | ||||
item_model_number | 00605592100345 | ||||
upc | 605592210532 | ||||
manufacturer | Unilever | ||||
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