Nexxus Color Assure Sulfate-Free Shampoo for Color-Treated Hair, 13.5 oz

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Nexxus Color Assure Shampoo has been specially formulated to help extend the vibrant color of color-treated hair. Utilizing Nexxus' exclusive PROTEINFUSION blend, this sulfate-free shampoo cleanses color-treated hair while replenishing essential nutrients to enhance color vibrancy. For optimal results, apply the shampoo to wet hair, massage into a rich lather, and rinse thoroughly. Follow up with the Nexxus Color Assure Conditioner.

Nexxus scientists have conducted Proteomics studies to examine hair damage at the molecular level, revealing that the primary cause of color loss and dullness is the hair coloration process itself. Equipped with this knowledge, they developed a unique PROTEINFUSION blend featuring Elastin Protein and Quinoa, along with other ingredients, to create the Color Assure formulas that deliver long-lasting color vibrancy - up to 40 washes.

The Nexxus Color Assure range offers an optimal regimen for color care, including a shampoo, conditioner, cleansing conditioner, purple shampoo for blonde and silver shades, and a deep treatment masque. As a leader in salon-quality hair products, Nexxus leverages the insights from science and nature. Recognizing that hair is composed of nearly 90% proteins, the brand employs advanced scientific methods to identify the specific protein needs of each hair type and crafts customized formulas that breathe new life into your hair.

VIBRANT HAIR COLOR: The Nexxus Color Assure Sulfate Free Shampoo cleanses color-treated hair, resulting in long-lasting vibrancy.

LASTING COLOR HAIR PROTECTION: This color-safe shampoo extends color vibrancy for up to 40 washes, making it an excellent choice for color-treated hair.

REAWAKEN COLORED HAIR: This sulfate-free, silicone-free shampoo replenishes color-treated hair with nutrients lost during the coloration process.

COLOR SAFE SHAMPOO: Infused with the exclusive PROTEINFUSION blend featuring Elastin Protein and Quinoa, this shampoo helps bring your color-treated hair back to life.

SHAMPOO FOR COLOR TREATED HAIR: This color shampoo is safe for use on color-treated hair, restoring shine and enhancing hair color for a vibrant, brighter look.

COLOR SHAMPOO AND CONDITIONER: For best results, use the Color Assure Sulfate Free Shampoo with the Nexxus Color Assure Long Lasting Vibrancy Conditioner.

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